Fábio Ludwig
      Linked
+55 11 98865 5453

\\\ Creative Director.
\\\ Copywriter.

I’ve been in love with this job for 20 years.
Sometimes it even loves me back.

Currently at WMcCann.
Previously: Publicis, Vice,
Ogilvy, Artplan, Master, Grey
.

Recent work for Banco do Brasil,
Seara, SBT and Nestlé.

Gold Effie Brazil 2025.
2x Gold Clube de Criação 2025.
2x Shortlist Cannes 2025.
Profissionais do Ano 2020.


The Lost Faces

Banco do Brasil
Would you use the same
generic image for different
important women?

Tech Talk

Banco do Brasil
Tech talk,
minus the tech talk.

Best Pool Ever

Nestlé
Who has never imagined
diving into a chocolate pool?

Big Brother Brasil

Seara
How do you steal the spotlight on the biggest reality show?
With food. And then some more food.

Alright then

Banco do Brasil
Want to see a viral turn into a full -blown campaign? Alright then!

Recipe for Waste

SBT
You’ve done this before.

Talking Veggies

BIG Supermarket
What happens when you mix a gossiping onion,
a goofy banana and a flirty egg?

Value Your Talent

Banco do Brasil
For the first time,
your talent can pay your debts.

If you’d like to talk, I’d love to.
+55 11 98865 5453